Customer testimonials are one of the most powerful tools to convincingly convey the benefits of your business. Melding a solid delivery with exciting and engaging imagery is the key to a successful testimonial and we scored on both counts with this recent project for Serenity Lighting Systems.
The timing was perfect. Tequesta, Florida resident John Carrol had recently completed a full home remodel that included a beautiful exterior and landscape lighting installation, and he was more than eager to share. In fact, and he nailed it in on the first take which hardly ever happens!
B-roll footage was shot with the assistance of a 3-axis gimbal allowing creating smooth pans and following shots. We couldn’t be happier with the end result. Big thanks to Serenity Lighting for coordinating this awesome project, and huge props to “One-take John” for speaking from the heart and delivering a truly authentic and convincing message.
Shultz Communications Florida
digital strategy | advertising | public relations
c: 772-834-5858 e: chris@shultzcomfl.com w: www.shultzcomfl.com
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